Japanese consumer

I am a Japanese who was born and raised in Japan. Since I have worked with other country people, I realize that Japanese people and market are unique and different from other countries. I think that it is hard for non-Japanese to be successful in the Japanese market without knowing Japan. So, I help you understand the Japanese market very well by posting useful information and my experience with Japanese consumers, culture and business practices.

2020-03-01 / 最終更新日時 : 2020-03-01 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – Summary

I wrote some blog posts that describe the typical behaviors and ideas of Japanese consumers which are not easi […]

2019-02-09 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.13: Direct sales business in Japan

Direct sales business in Japan Customer’s voice reaches directly to business. Customer’s voice lea […]

2019-02-02 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.12: Overseas culture from the Japanese eyes

Overseas culture from the Japanese eyes If they solve the problem in any way, it is OK overseas. They do not u […]

2019-01-26 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.11: Business/service in Japan – 3

Business/service in Japan – 3 The Japanese want a polite and friendly manner of business. Close communic […]

2019-01-19 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.10: Business/service in Japan – 2

Business/service in Japan – 2 The Japanese try to respond to customer’s request as much as possibl […]

2019-01-12 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.9: Business/service in Japan

Business/service in Japan The Japanese young people are good customers for convenience stores. A convenience s […]

2019-01-05 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.8: Japanese culture – 2

Japanese culture – 2 If public transportation is delayed, it would impact on living and working of the J […]

2018-12-29 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.7: Japanese culture – 1

Japanese culture – 1 The Japanese people’s eyes will always go to new products/services. In Japan, the b […]

2018-12-22 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.6: Japanese sense – 5

Japanese sense – 5 If goods are cheaper even at 1 yen, the Japanese often go buy even if we have to go f […]

2018-12-15 / 最終更新日時 : 2019-03-20 ToyoshiSatoh Japanese Consumer

Something typical for the Japanese consumer – No.5: Japanese sense – 4

Japanese sense – 4 The Japanese suppose that any business cannot do things slowly. We expect any reply f […]

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